3 Creative Ways

Marketers Can Enable Sales Teams Across Regions

When you ask salespeople what they need from marketing, ten out of ten will tell you that they need high-quality leads. Lead generation is important, that is a given. But there are other ways to help your sales teams. Pam Didner, author of Global Content Marketing and B2B marketing consultant, will help you look at your inbound and outbound marketing communications holistically and identify ways to scale marketing support across regions to your sales teams.
Join Mintent and Pam Didner on June 1st at 10am PST/1 pm EST  for this free webinar which will show you how to be a Marketer who can support a global sales team.

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Speaker Bios

PAM DIDNER

Global Content Marketing Strategist

Pam Didner is a Global Content Marketing Strategist, author and speaker.  Her book, Global Content Marketing, was named one of ‘The Top 10 Marketing Books of 2014’ by Inc.  It is also the first content marketing book to offer a complete process to scale content across regions. Didner is an expert in creating successful global marketing plans that meet local marketing needs. As a former Global Integrated Marketing Manager for Intel, Didner has led Intel’s Enterprise product launches and worldwide marketing campaigns. She developed and managed Intel’s worldwide Enterprise and Small Business Strategies.  Didner shares her marketing thoughts on her site:  www.globalcontent.marketing.

MATT DION

CEO, Mintent

Matt is the CEO of Mintent (www.getmintent.com), a content marketing automation software company. With a career spanning 20+ years, Matt is a consummate thought leader in the areas of digital marketing, experience-driven commerce, commerce strategy, marketing, and business development. His unique insights on how executives can build digitally-enhanced experiences that unlock new value have been featured in TechCrunch, CMSWire, Huffington Post, Internet Retailer, Get Elastic ecommerce blog, Retail Online Integration, and Chain Store Age. Matt is also a much sought-after speaker, having presented at Adobe Summit, Enterprise World, Digital Entertainment World, Luxury Interactive, Digital Hollywood, and others.