In the News

Matt Dion on the Workflow of a Digital Marketer [Interview]

August 2. 2017. Jeff Julian, a renowned content marketing strategist, sat down with our CEO, Matt Dion to discuss the topic of marketing workflow and how Mintent can help your team perform better. Read more.

Mintent Included in Gartner’s 2017 Market Guide for Content Marketing Platforms

Aoril 21, 2017. Mintent is proud to announce that it has been included in the Gartner March 2017 Market Guide for Content Marketing Platforms (CMP). The latest guide defines the content marketing platform ecosystem and identifies companies that provide scalable, modern content marketing. Read More

App of the Week: Mintent featured by Heinz Marketing

April 16, 2017. Says Heinz Marketing: We’ve been looking internally for a solution to help organize our expanding content marketing efforts, and Mintent may very well be our answer.   Read More

What’s in a Name? Mintent featured in CMS Wire

April 6, 2017. CMSWire.com is a popular web magazine focusing on Customer Experience Management, Digital Marketing, Social Business and Enterprise Information Management. Mintent and our CEO was recently featured regarding our name change and why we did it.   Read More

Content Marketing Automation Platform Marketing.AI Changes Name to Mintent

March 20, 2017. Today, Marketing.AI announced a company name change to Mintent to reflect the content marketing automation platform's strength in strategy and planning. "Mintent comes from blending the two words marketing and intention. We think of Mintent as a verb meaning to market with intent," explained Mintent CEO Matt Dion. "Content strategy is such a big part of marketing, now, and our platform really helps people to build a solid content plan aligned with key messages, buyer personas and the customer buying cycle." Read More

Mintent CEO in Huffington Post: Beat the Content Marketing Rushcreate better content marketing

February 9, 2017. When analyst group Forrester asked marketers if their content is valuable for their customer, they usually answer “yes.” But when actual customers are asked, they answer that the content is “useless.”So not only are we killing ourselves to produce more content, we are also delusional about the impact it is having. What should content marketers do? Mintent CEO Matt Dion shares his thoughts on the Huffington Post.   Read More