Insights from the Mintent team

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Editorial Calendars Are a Must! 7 Reasons To Choose Mintent

Most editorial calendars just show your production schedule. Mintent’s content marketing platform turbo-charges your editorial calendar with powerful features that can help you strategize, organize and execute content all from one screen. They’re not just editorial calendars, but an automated content marketing workflow. TARGET SPECIFIC PERSONAS IN YOUR EDITORIAL CALENDARS Good content targets specific customer […]

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Creative brief template: 7 questions that can save you hours of revisions

The creative brief gives your writer, graphic designer, video producer or other content creator specific guidelines on your market, the output you expect, and brand “mandatory’s” that help them to align theirwork with your Customer Persona and the rest of a campaign. One simple document can save you and your team hours of frustrating revisions. Unfortunately, […]

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